NART Capital Development
Financial Services

The Embedded Value Method in Insurance Valuation

Trying to value an insurance company like a conventional business using an EBITDA multiple means completely ignoring the future profit potential of the policy portfolio.

6 min read

The core components of embedded value

Embedded value consists of the sum of the value of the company's current net assets and the present value of the estimated future profit the in-force policy portfolio will generate.

This method is specifically designed to accurately reflect the future cash flow of long-term, multi-year policies such as life insurance; a standard single-year profit multiple can't capture that long-term value.

Assessing the value of new business separately

While embedded value reflects the current policy portfolio's value, it doesn't cover the value of new policies the company will sell in the future; that's why "value of new business" is typically presented as a separate metric.

The new business margin (as a percentage of new premium) is an important performance indicator showing the quality of the company's growth and the efficiency of its distribution channel.

The sensitivity of the discount rate and risk assumptions

The embedded value calculation is extremely sensitive to the discount rate used to present-value future cash flows and to actuarial assumptions such as mortality and morbidity rates.

Even small changes in these assumptions can significantly alter calculated embedded value; that's why it's advisable to have the assumptions verified by an independent actuarial firm during the valuation process.

Deducting the cost of capital from embedded value

The opportunity cost of the capital that must be held to meet regulatory capital requirements is deducted from embedded value; this adjustment significantly affects valuation particularly for capital-intensive product lines.

That's why two companies with similar policy portfolios can still have meaningfully different embedded values if their capital efficiency differs.

Using embedded value in M&A negotiations

In insurance company acquisitions, buyers typically set the offer price by applying a specific multiple to embedded value (a multiple of embedded value); this multiple varies by the company's growth potential and distribution strength.

The transparency of the embedded value method helps buyer and seller reach agreement on valuation methodology faster, since it's a widely accepted industry standard.

Financial Services and FintechIn regulated financial institutions, capital adequacy, shareholding structure and transaction processes must be designed together with the regulatory framework.

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Frequently asked questions

Which insurance types is embedded value best suited for?

It's best suited particularly for long-term savings products like life insurance and pensions; it's less commonly used for short-term property and casualty insurance.

Is embedded value the same as market value?

No; embedded value is an internal valuation method, and the actual transaction price can differ from embedded value depending on market conditions, supply and demand, and strategic premiums.

How often is the embedded value calculation updated?

Typically annually; publicly listed insurers sometimes report it every six months.

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